Nandan Reddy

Primus Senior Living - Reimagining Ageing India is ageing rapidly, with over 20% of the population expected to be seniors in the coming years. Many elderly people face challenges like loneliness, health issues, and a lack of proper care. At Primus, we aim to tackle these problems by creating a better way for seniors to live, focusing on their health, happiness, and independence. We believe in not just adding years to life but adding life to those years. Our approach focuses on improving Health Span and slowing the ageing process, ensuring seniors stay active, healthy, and independent for as long as possible. By reducing loneliness and providing personalized care, we help elders lead fulfilling lives. Primus provides tailored care for every resident, starting with a health assessment to create a care plan managed by our in-house medical team. From nutritious meals to housekeeping services, we ensure seniors can live stress-free and focus on enjoying their retirement. Living at Primus means being part of a community. Seniors engage in activities like art, yoga, and group events, helping them rediscover old hobbies, take up new ones, and build strong social connections. Health and safety are always a priority. With on-campus healthcare services, 24x7 ambulance support, and elder-friendly home designs, we ensure peace of mind for residents and their families. At Primus, we are redefining senior living in India by giving elders a place where they can live with dignity, joy, and purpose. Supported by General Catalyst and Gruhas Capital, we are building a future where seniors thrive, and ageing feels younger.