Sabrina Cunha

Sabrina Cunha is a highly experienced professional in CRM and marketing strategy, currently serving as Coordenador de CRM e Growth at Privalia since May 2025. Sabrina has a proven track record in managing multi-channel CRM strategies, transforming CRM practices, and enhancing customer engagement through advanced segmentation and data governance. Previous roles include CRM and Marketing Intelligence at Cielo, where notable achievements included improving activation rates and reducing churn, and as Head of Marketing and Growth at MyCAP Investimentos, focusing on performance and user experience enhancements. Sabrina’s extensive background also encompasses positions in various companies, strengthening marketing efforts in e-commerce and consumer engagement. Academically, Sabrina holds several relevant qualifications in marketing and communication from reputable institutions.