Christian Hummel

Christian Hummel is an experienced sales and account management professional with a robust background in consumer packaged goods (CPG) and retail marketing. Currently serving as the Account Director at PD Instore since May 2019, Christian specializes in connecting brands with shoppers through innovative visual merchandising solutions. Previously, Christian held the position of Director of Sales at Nokomis Marketing, where responsibilities included representing CPG companies and strategic market planning. A former VP of Sales at Portu-Sunberg Marketing, Christian managed sales for major retailers and oversaw significant business operations, including team leadership and profit & loss management for sales volumes reaching $100 million. Christian began a career in sales with Johnson Brothers as a National Account Salesperson, focusing on the wine and spirits sector. Educational credentials include a Bachelor's degree in English Language and Literature from the University of Wisconsin-Madison.