Lily Shoup

Senior Account Director at HBX Group

Lily Shoup is a seasoned professional with extensive experience in account management and client engagement across the travel and hospitality sectors. Currently serving as a Strategic Account Manager at HBX Group since July 2023, Lily previously held the position of Global Engagement Manager at CWT, where responsibilities included developing strategic content and managing bid processes for large-scale clients. Lily's expertise also encompasses significant roles at Uber, BCD Travel, Booking.com, onPeak | GES, and Marriott International, where talent for exceeding targets, project management, and fostering strong client relationships was consistently demonstrated. Lily holds a Bachelor of Arts Degree in Hospitality Business from Michigan State University.

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