Bethany Kasper

Bethany Kasper is a seasoned brand management professional with extensive experience at Procter & Gamble since July 2018, currently serving as Brand Director for Category Development in North America Fabric Care and previously as Brand Director for Tide Innovation North America, among other positions. Prior to this, Bethany contributed as a Tide Sr. Brand Manager and Growth Inc Senior Brand Manager, starting with roles as an Assistant Brand Manager and Intern. Earlier career experience includes a role in implementation at Epic and an internship in marketing and communications at Hilti. Bethany holds a BA in English from Carleton College and an MBA from the University of Wisconsin-Madison, specialized in Brand and Product Management.