Fruzsina Kovács

Brand Director Home Care CE at Procter & Gamble

Fruzsina Kovács possesses extensive experience in brand management and marketing, currently serving as Brand Director for Home Care Central Europe at Procter & Gamble since July 2014. Previous roles at Procter & Gamble include Marketing Manager for P&G Professional UK/IR and Laundry Design EIMEA, Brand Manager for Dish Care CE, Junior Brand Manager for Air Care CE, and Brand Management Summer Intern for Home Care CE. Fruzsina began a career at Henkel as a marketing trainee and held an HR trainee position at Randstad Hungary, along with a marketing trainee position at Magyar Telekom. Fruzsina holds a Master's degree in Leadership and Management from Corvinus University of Budapest and a Bachelor's degree in International Economics from Budapest Business School.

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Budapest, Hungary

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Procter & Gamble

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The Procter & Gamble Company is focused on providing branded products of superior quality and value to improve the lives of the world's consumers, now and for generations to come. P&G was founded over 180 years ago as a soap and candle company. Today, they are the world’s largest consumer goods company and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®. P&G has a focused portfolio of daily-use products  — many providing cleaning, health and hygiene benefits — in 10 categories where performance drives brand choice: Fabric Care, Home Care, Baby Care, Feminine Care, Family Care, Hair Care, Skin & Personal Care, Oral Care, Personal Health Care and Grooming. The Company was incorporated in Ohio in 1905, having first been established as a New Jersey corporation in 1890, and was built from a business founded in Cincinnati in 1837 by William Procter and James Gamble. Today, their products are sold in approximately 180 countries and territories, reaching 5 billion consumers worldwide through billion dollar brands.