Sofia Parker

Sofia Parker is an accomplished product data analyst currently working at Product Madness since May 2023. Prior experience includes serving as a data analyst at Criteo from October 2021 to May 2023, and as local marketing representative for Hot Wheels at Mattel EMEA from December 2019 to October 2021. Additional roles involve trade marketing for Martini at Bacardi and account management at Concept Experts. Sofia holds multiple master's degrees in Marketing & Sales, E-Commerce, and Marketing Intelligence from EAE Business School and INSA, as well as a bachelor's degree in Marketing from Universidad Anáhuac Querétaro.