Poonam Aggarwal has extensive work experience in digital marketing. Poonam started their career as a Digital Marketing Executive at labgo.in in 2016. Poonam then began working at InstaServ India Pvt Ltd in 2017 as a Senior SEM Executive and SEM/PPC Executive. At InstaServ India Pvt Ltd, they were responsible for creating Google AdWords, Bing, Twitter, Snapchat, and Facebook campaigns, as well as optimizing campaigns to enhance overall ROI of the website. In 2019, they joined Dentsu Webchutney as a Senior Manager, Digital Media Manager, and Associate Manager. At Dentsu Webchutney, they were involved in effective media planning and accounts optimization to meet end goals. In 2021, they joined ProfitWheel as a Senior Manager. In this role, they are responsible for planning, optimizing, and managing live campaigns, providing expert advice on improving the product and its features, and building and creating new and effective reporting and analytics formats for clients.
Poonam Aggarwal's education history includes a Bachelor's Degree in Biotechnology from Amity University, Noida, obtained between 2011 and 2015. Poonam then completed a Digital Marketing course from Digital Technology Institute, which included SEO, SEM, SMM, SMO, Adwords, and PPC, between 2016 and 2017. Additionally, they obtained a High School degree from D.A.V Public School, Rohini, between 1999 and 2011. Poonam also holds certifications in Social Media 101 from Social Samosa (2017), Google AdWords and Google Analytics from Google (2017), Meta Certified Digital Marketing Associate from Meta (2022), Amazon Retail for Advertisers Certification from Amazon (2022), Meta Certified Creative Strategy Professional and Meta Certified Media Planning Professional from Meta (2022), Display Sales Certification from Google (2022), Facebook Certified Media Buying Professional and Facebook Certified Media Planning Professional from Facebook (2020 and 2022), Google Shopping Certification from Google (2022), Digital Marketing from Digital Technology Institute, SAS from Grassroot Advisors, and Social Media from Social Samosa.
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