Programmatic Mechanics
Vanessa Quintana is a seasoned professional in account management and media operations with extensive experience in the advertising and production sectors. Currently serving as a Senior Account Manager at Programmatic Mechanics since November 2017, Vanessa oversees a diverse client portfolio while fostering collaborative relationships with sales teams to meet client goals. Prior roles include Account Manager at Media-Corps, managing ad campaigns for the East Coast, and hospitality at Troost. Vanessa's early career involved positions such as Production Associate at Synaptic Digital and Production Office Coordinator at Lost Highway Films, where responsibilities included video content creation and production support. Vanessa holds a Bachelor of Arts in Communication from Rutgers University.
Programmatic Mechanics
Programmatic Mechanics’ (Prog Mechs) core offering is a Managed Services product sitting across all major advertising technology platforms and marketplaces. We procure and optimize space in all available digital channels. Prog Mechs is different because of our complete and transparent openness to costs, delivery, data ownership and fraud protection. Prog Mechs combines proprietary learning algorithm PONTIAC and all major Demand Side Platforms to take on the established ad tech companies. Our mission is to provide the highest quality and most effective managed-service buying solution to advertisers. Some would call Prog Mechs a ‘meta-DSP.’ Most of our clients are advertisers looking to improve their performance across display, video, mobile and social channels, ranging from Fortune 500 companies who contract with us directly to mid-sized businesses and local agencies. They all use Prog Mechs as their core programmatic vendor and advisor to execute their digital strategy. The team is passionate, flexible and responsive. We are a scrappy group of engineers, marketers, traders, and pop culture junkies that came together in 2014 to realize the true potential of programmatic advertising. In creating successful campaigns, we use a multi-pronged approach to leverage highly skilled media traders working inside a DSP and best in-class technology. Add to this, best in industry process for compensation, reporting, algorithmic development, and fee structure, it makes all the difference between good execution and outrageously great outcomes.