Katherine MacKanin

Katherine Mackanin is a seasoned marketing professional with extensive experience leading field and event marketing initiatives across various organizations. Currently serving as the Director of Field and Event Marketing at project44, Katherine oversees marketing strategies that enhance engagement and revenue through collaboration with sales teams. Previous roles include Senior Manager and Industry Field Marketing Lead at Anaplan, where Katherine was responsible for ROI-driven marketing programs, and Marketing Lead at ClearSky Technology Partners, directing global marketing efforts. Katherine has also held senior positions at WorkFusion, Medidata Solutions, Shackman Associates, and the Wildlife Conservation Society, showcasing a strong background in event management, strategic marketing, and team leadership. Katherine holds a Bachelor of Science in Hospitality Administration from Boston University.