Barbara M.

Barbara M. has a diverse range of work experience in various industries. Their most recent position was as the ESI Creative Director at projekt202 since December 2018. Prior to this, they served as the VP Digital at Chicago Public Media from August 2017 to August 2018. Barbara also worked as the SVP Marketing at Vivid Seats LLC from January 2017 to August 2017, where they led all marketing functions. Barbara had a role as a Data Strategist Contractor at Epsilon from April 2016 to December 2016, generating insights and leveraging data for product development. From April 2013 to November 2015, Barbara was the VP Product at Cars.com, leading the overall product management organization. Barbara served as the Head of E-Commerce and Digital Marketing at CDW Inc. from October 2006 to April 2013, managing online business performance and marketing efforts. Barbara's experience at Digitas from January 1997 to September 2006 included leading the Chicago office and managing client relationships. Barbara also worked as a Strategy Consultant at Ocean Spray Cranberries from January 1996 to January 1997, and as an Independent Consultant at Lotus Development from January 1994 to January 1996. Barbara's early career includes Sales and Marketing Management roles at PepsiCo Frito-Lay from January 1991 to January 1994.

Barbara M. has a Master of Business Administration (MBA) degree from The University of Chicago Booth School of Business. Barbara specialized in Marketing and Finance during their time there from 1987 to 1989. Prior to that, they earned a Bachelor of Arts (BA) degree in Economics from Princeton University, graduating in 1984. Barbara M. also holds another MBA degree from The University of Chicago Booth School of Business, but the dates of completion are not specified.