Sofia Victoria Pereyra

Sofia Victoria Pereyra has extensive experience in branding, communications, and graphic design, currently serving as the Branding & Communications Lead at Promedon since March 2015. In this role, Sofia leads communication and event initiatives in Argentina and manages corporate communication projects across LATAM, including branding and strategy. Earlier positions include Communications & Events Assistant at VICTA Diseño Gráfico, Independent Graphic Designer, and graphic design roles at Onirico Colchones y Sommiers and Rolling Motors, where responsibilities encompassed corporate identity, content creation, and social media management. Sofia holds a degree in Graphic Design from the University of Buenos Aires and a Diploma in Strategic Communication from Universidad Austral.