Henk Groenewald

Henk Groenewald is an accomplished strategy professional with extensive experience spanning over two decades across various top-tier organizations. Currently serving as Head of Strategy at Proper Villains since September 2022, Henk also acts as a Brand Consultant at The Brand Ecologist, where collaboration with over 200 global clients, including Citibank, Microsoft, Amazon, The Coca-Cola Company, Pfizer, and Boeing, has been a hallmark. Previous roles include Senior Vice President of Planning at Havas Health & You and Group Strategy Director at Evoke Mind+Matter. Henk's foundational experience includes positions such as Principal and Strategy Director at Methodologie now Digital Kitchen and Partner and Brand Strategist at Butter Branding. Henk holds a BA Hons. in Architecture, alongside postgraduate qualifications in Architecture and a Master's in Urban Design from the Oxford School of Architecture.