Ryan FitzGibbon is a Managing Director at Prosek Partners where she works with leading traditional and alternative asset managers to provide strategic counsel and guidance on how to build and protect their brands to support their long-term business goals. Through her career, Ryan has developed particular expertise in brand building, narrative and messaging development, thought leadership, and crisis / issues management. She has also built deep relationships with leading voices in the financial media sector, including influential broadcast personalities, producers, and editors at major national and trade publications. She also spearheads the company’s book business, working with luminary leaders to promote these career capstones. Her work includes supporting the promotion of Ray Dalio’s New York Times Bests Sellers Principles: Life and Work and Principles for Dealing with the Changing World order, as well as Steve Schwarzman’s New York Times Best Seller What it Takes: Lessons in the Pursuit of Excellence.
Prior to joining Prosek in 2013, Ryan got her professional start working for former Mayor Michael Bloomberg’s administration, serving as the Press Secretary for the NYC Department of Buildings. During her tenure at the Department, she worked closely with the Mayor’s office to develop and implement a new long-term communications strategy for the agency to help overhaul and rebuild its image following a series of high-profile accidents in 2007 and 2008. At the Department, she got extensive exposure to crises and it is there where she built, no pun intended, the foundation for her expertise in this area.
Ryan holds a B.S. in Political Science and a minor in Irish History from New York University. She is an active volunteer for Girls on the Run, the national program that teaches young women how to develop self-respect and healthy lifestyles through learning to run a 5K, and is a longtime supporter of Pedal the Cause, the cycling challenge that raises millions of dollars annually to fund cutting-edge cancer research.
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