Hillel Greif

Senior Manager, Digital Initiatives at ProShares

Hillel Greif is an experienced professional in digital marketing and web operations, currently serving as Senior Manager of Digital Initiatives at ProShares since April 2021, where responsibilities include overseeing a top-tier website and enhancing user experience through expertise in UX, CMS, SEO, and content execution. Prior to this role, Hillel worked at Prudential Financial as a Product Manager, contributing to the management of high-profile website projects for an organization with substantial assets. Hillel has a diverse background that includes web operations management at OppenheimerFunds, website initiatives at PineBridge Investments and AIG Global Investment Group, as well as earlier experience as a Website Specialist at UNFCU and a Web Designer at B&H Photo Video. Hillel holds a Bachelor's degree in Russian Linguistics from the University at Albany, SUNY, and has pursued ongoing education in UX and Information Architecture.

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