Guillermo Solórzano

Associate Director at Proto

Guillermo Solórzano is a seasoned professional with extensive experience in strategic consulting and brand management. Currently serving as Senior Engagement Manager at Proto since December 2022, Guillermo previously held the position of Senior Strategist at frog, following a role as Senior Consultant at ECSI Consulting. Guillermo's background includes positions at Pernod Ricard as Assistant Brand Manager for Chivas Regal, Absolut, and Elyx, and Strategy & Operations Consultant at Deloitte Consulting. Early career experience includes a role as Brand Building Intern at Unilever. Guillermo holds an MBA from Babson F.W. Olin Graduate School of Business and a Bachelor's degree in Business Administration and Management from Instituto Tecnológico Autónomo de México, along with participation in an exchange program at Prague University of Economics and Business.

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