Emelie Katharine

ATL & BTL Promotion Staff at PT Yamaha Indonesia Motor Mfg

Emelie Katharine is currently an ATL & BTL Promotion Staff at PT Yamaha Indonesia Motor Mfg since August 2023. Prior to this role, Emelie founded Wonder Treats, a small home-made cookies business, from September 2020 to August 2023, during which market research on the cookie market in Indonesia was conducted. Emelie also interned in public relations and marketing at Hairess Home for a brief period from August to November 2022, where a marketing plan was developed to address customer needs. In addition, Emelie served as Secretary of the Head of Division One and was active in various capacities within the Communication Avenue (COMVEE) at Universitas Pelita Harapan from November 2019 to December 2021, contributing to committee member interviews, event concept development, and an Instagram campaign for Legacy. Emelie earned a Bachelor's degree in Integrated Marketing Communication from Universitas Pelita Harapan in May 2023 and holds a High School Diploma in Social Sciences from Atisa Dipamkara School, obtained in May 2019.

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