Public Lands
Jennifer Wilhelm is a seasoned professional with extensive experience in visual merchandising and retail management. Currently serving as the Manager of Visual Merchandising at Public Lands since June 2021, Jennifer plays a key role in shaping the store's concept while promoting the celebration and protection of public lands. Prior to this, Jennifer held various positions at DICK'S Sporting Goods, including Manager of Visual Merchandising for Athletic Apparel and Senior Space Planning Analyst. Jennifer's early career included managing store operations at Ann Taylor and The Buckle, as well as coaching and instructing at Gym One Gymnastics. Jennifer holds a degree in Marketing and Human Resource Management from Fairmont State University.
Public Lands
At Public Lands, we exist to celebrate and protect our Public Lands. We believe these national treasures are meant to be explored by everyone, protected and celebrated so they may live on for generations. With this in mind, we work to enable every community to get outside, explore, and push boundaries while protecting our public lands. Our mission grounds us in the communities we serve and drives our commitment to inspire and enable a diverse community of people to experience the profound power of the outdoors, either in their backyards or in our nation’s public lands. We are also committed to our unmatched set of standards for environmental practices.