Serene Gaspar

Serene Gaspar is an experienced marketing professional currently serving as EVP and Managing Director at Publicis Canada, with previous roles as VP, Brand Director for Canadian Tire. In addition, Serene runs Serene Gaspar Consulting, offering brand and growth marketing services to small businesses while leading projects such as the development of The Dessert Room pastry boutique. Prior to these roles, Serene held various positions at Cossette, including VP, Business Lead for major clients like McDonald's Canada, and at FCB Global, specializing in account management for clients such as Kraft Canada. Serene's earlier experience includes account supervisory roles at Cundari Advertising and Mediamix Marketing Group. Educational background includes studies at Sheridan College from 2004 to 2007.