Publicis Luxe
Regina S. has a diverse work experience in the field of digital and social strategy, marketing, and brand management.
Starting in 2015, Regina worked as a Brand Manager at Agência Tudo, where they were responsible for developing brand identities, content planning, and campaign co-creation for various clients. Regina also worked as a Consultant of Image and Community Manager at Martell Mumm Perrier-Jouët and Pause and Relax during this time.
In 2018, Regina joined ALKOS Group as part of the Marketing & Communication team and later moved to Groupe MCC as a Digital Marketing Manager.
Regina's expertise in digital strategy led their to become a Digital Strategist at HELMUT AGENCY x PRODUCTION in 2019.
From 2020 to 2022, Regina worked at McCann Worldgroup as a Senior Digital & Social Strategist, where they received recognition for their work on prestigious campaigns for brands like Prada and Moncler.
Currently, Regina is employed at Publicis Luxe as a Digital & Social Strategy Lead, working on brands such as Lancôme, Piaget, Prada, YSL, and Swarovski.
Aside from their professional roles, Regina also holds teaching positions at Sup de Pub - Groupe INSEEC, starting in 2022.
Overall, Regina S. has a strong background in digital strategy and brand management, with a focus on creating engaging and authentic content for various luxury brands.
Regina S. completed a Bachelor of Arts (BA) degree in Fashion Design from Faculdade Santa Marcelina from 2010 to 2012. Regina then pursued their studies further and obtained a Bachelor of Arts (BA) degree in Fashion Design from Istituto Europeo di Design from 2012 to 2013. Later, they specialized in Image Consulting and Marketing of Fashion at IED Madrid from 2013 to 2014.