Heather Cohen

Heather Cohen serves as Vice President at Publicis Groupe and is an Adjunct Professor at Carnegie Mellon University, where guidance is provided to second-year MEIM students on their Capstone thesis and advertising skills. Previous roles include Vice President of Client Services at Ayzenberg, overseeing media strategy for brands targeting Gen Z and Millennials, and various senior positions at notable agencies including Interpublic Group, WPP, and Palisades MediaGroup, managing extensive entertainment and consumer accounts. With a foundation in marketing management at the Walt Disney Company and an art history and studio arts degree from Smith College, Heather brings a rich background in media planning and creative strategy to the advertising landscape.