Publicis One Touch
Christina Hernandez has a strong background in project management and account management in the marketing and advertising industry. Christina has experience working with various clients and campaigns, including NIVEA, Dove, IKEA, Disney Theatrical Group, and Broadway show accounts. With a Bachelor of Science in Marketing Communication: Advertising and Public Relations from Emerson College, Christina has built a successful career in leading global and local projects, overseeing budgets, timelines, and cross-functional teams to deliver successful outcomes.
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Publicis One Touch
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Our story - A new transformation calls for a new kind of agency. Since its launch at the start of the last century, NIVEA has held a special place in the public mind as an icon of Pflege (care). They have led innovation both in product and marketing, always engaging people with a focus on our shared humanity. Now, for the first time in over 100 years, they have selected a new partner for their next transformation. Publicis Groupe and Beiersdorf have created Publicis One Touch, a new breed of agency model based on agility and interdisciplinary design.