Felipe Arruda

General Manager at Publicis One Touch

Felipe Arruda is an experienced media professional currently serving as the General Manager at Publicis One Touch since June 2023. Prior roles include Head of Media at WPP Media Services (June 2021 - July 2023) and Channels Director at Sapient AG2 (December 2019 - May 2021), managing accounts for major brands such as Mondelez and Samsung. Felipe's expertise extends to leading media and business intelligence initiatives at OLIVER Agency and Publicis Brasil, where accounts included Microsoft and Heineken. Prior experience also encompasses roles at Havas, AUNICA, and Realmedia Latin America, demonstrating extensive knowledge in media management and account handling across diverse industries. Felipe holds a degree in Publicidade e Propaganda from Universidade São Judas Tadeu and a Técnico de Edificações from Centro Federal de Educação Tecnológica de São Paulo.

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