Elba Iborra Sabater serves as the Head of Marketing Niche Division at Puig since February 2014, overseeing brands such as Penhaligon's, Dries Van Noten, Christian Louboutin, L'Artisan Parfumeur, and KAMA. Previously, Elba held roles including Senior Marketing Manager for Paco Rabanne & Carolina Herrera, where responsibilities involved managing a significant beauty and fragrance business, and Marketing Manager for Premium & Niche Brands at Puig, leading product launches and strategic planning. Prior experience includes positions at Edelman focused on digital marketing in the beauty industry, and roles in marketing and communications at various organizations. Elba holds multiple degrees, including a Puig Executive Program from IESE Business School and a Licenciada en Marketing y Publicidad from Universitat de Barcelona.