Paula Esteve is a seasoned professional specializing in retail activation and trade marketing, currently serving as Retail Activation Manager and Omnichannel Trade Development Manager at Puig since July 2022. Prior to this, Paula held multiple roles at Pastas Gallo, including Perfect Store Manager and Trade Marketing Manager from January 2021 to July 2022, and worked at PepsiCo as Trade & Shopper Marketing Associate between September 2019 and January 2021. Earlier experience includes a position as Assistante Chef de Produit Développement at Coty, focusing on product development and market analysis in 2019, and a role as Product Marketing Assistant for Paco Rabanne and Nina Ricci at Puig from December 2017 to December 2018. Paula began their career with an internship as FOTO Corporate Marketing Product Manager Trainee at ISDIN. Education was completed at Universitat Pompeu Fabra with a degree in Ciencias Empresariales y Management, Marketing from 2012 to 2016.
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