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Felicity Williamson

Marketing Manager - ABM

Felicity Williamson is an experienced marketing professional currently serving as the Marketing Manager - ABM at Pulsant, where responsibilities include supporting the business's go-to-market strategy, managing agency partners, and running account-based marketing initiatives. Previous roles include Customer Marketing Manager at Blackford Analysis, focusing on healthcare AI solutions, and GTM & Customer Advocacy Marketing Manager at Xpedition, a Microsoft Partner serving various sectors. Felicity has also worked in digital marketing at Fire Financial Services, enhancing the marketing function from inception, and has experience in nurturing marketing strategies within hospitality and higher education. Education includes a CIM Level 6 Marketing Diploma from Cambridge Marketing College, a Master's degree in Environmental Sustainability from the University of Strathclyde, and a Bachelor's degree in Geography from the University of Glasgow.

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