Francesca Alfarache

Francesca Alfarache is an accomplished professional in customer success and marketing, currently serving as the Director of Loyalty Strategy Services at PAR Technology since November 2022. Prior roles include Manager of Customer Success at Punchh and Director of Marketing for TruFusion Austin, where Francesca developed comprehensive digital marketing strategies and managed customer journeys across various platforms. Prior experience at Punchh, Inc. as a Customer Success Manager involved enhancing loyalty programs for clients, while at HotSchedules, project management and team leadership were key responsibilities. Francesca began a career at Hewlett-Packard as a Public Sector Order Processor, demonstrating a strong foundation in customer service and order management. Francesca holds a degree from Texas State University.