Ladd Wessels joined Purple Wave in April 2018 as a territory manager. His territory will cover Eastern Iowa, north to the Minnesota border, south to Missouri and east to the Mississippi River.
Ladd spent 15 years in sales for Toyota forklift trucks and the allied equipment that goes with that. He also brokered equipment for a few years. His knowledge of equipment and the Eastern Iowa area has given him a customer base he can reach out to.
Ladd's goal is to develop and grow the Eastern Iowa area, made possible by presenting the Purple Wave product and building honest, genuine relationships.
Current role