Rajen Ahuja is a seasoned professional with extensive experience in the commerce and marketing sectors. Currently serving as the Business Head - New Commerce at Purplle.com since January 2022, Rajen previously co-founded and held the roles of COO and CMO at Frendy, a social commerce start-up that achieved significant growth in grocery sales within Tier 2+ towns. Rajen has also worked as a freelance entrepreneur and business consultant, co-founded TruMuv Express LLP, and held senior marketing positions at OLX and Avon Beauty Products. Educational qualifications include an MBA in Marketing from Macquarie Business School and a Product and Growth Bootcamp from GrowthX®.