Gena Sheng has a diverse work experience spanning over two decades. Gena started their career at The Kraft Heinz Company in 1997 as a Customer Information & Trade Specialist and later worked as a Customer Space Management Analyst from 1999 to 2002. From 2003 to 2015, they held various roles, including Region/Area Business Analyst, Project Manager, and Manager of Sales Insights & Analytics. In 2016, Gena joined PurposeBuilt Brands as the Director of Sales Operations, where they managed budget and forecast processes and led multiple departments to improve revenue operations and workflow. In 2022, they took on the role of Director of Business Analytics at PurposeBuilt Brands. Overall, Gena Sheng has extensive experience in sales operations, business analytics, and trade management.
Gena Sheng attended Marquette University from 1989 to 1991, where they studied Business Administration and Management. Gena then transferred to the University of Wisconsin-Parkside, earning a Bachelor of Science Degree in Pre-Medicine/Pre-Medical Studies from 1991 to 1994. Gena Sheng also spent some time at Marquette University for an undisclosed period of time.
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PurposeBuilt Brands
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What started in 1941 as Weiman is now PurposeBuilt Brands. Our brands are the #1 choice of consumers and professionals who require high performing products to tackle challenges with specialty surfaces and include Weiman®, Goo Gone®, Green Gobbler®, Biokleen®, Gonzo®, Magic®, Gonzo®, Wright’s®, Stone Care International®, Urnex®, Five Star® and Micro-Scientific®. You can find our products in a broad range of retailers, in millions of bathrooms and kitchens, and in use across a wide range of businesses, from your favorite coffee shop to healthcare facilities nationwide. Who We Are - We create products that can be trusted to perform optimally on people’s valued surfaces, spaces, and equipment - We develop and formulate products to be better for you, your family, your business, and the environment - We build premium brands that are market leaders in their segments - We believe that operating with purpose, passion, and creativity will ultimately benefit our employees, consumers, customers, suppliers, communities, shareholders, and the environment Our Values - Win Together: our collective strengths enable us to achieve extraordinary results - Build it Better: we innovate with purpose, designing our products, processes and solutions to outperform the competition - Take Action: we act with urgency and focus to prioritize activities that make the biggest impact - Delight Customers: we provide exceptional service to our customers and partner with them to develop meaningful solutions - Own It: we do as we say and stick to our commitments - Do What’s Right: we hold ourselves to the highest ethical standards, and treat each other, our stakeholders, and the planet with respect PurposeBuilt Brands is headquartered in Gurnee, IL. For more information, visit www.purposebuiltbrands.com.