Gena Sheng

Gena Sheng has a diverse work experience spanning over two decades. Gena started their career at The Kraft Heinz Company in 1997 as a Customer Information & Trade Specialist and later worked as a Customer Space Management Analyst from 1999 to 2002. From 2003 to 2015, they held various roles, including Region/Area Business Analyst, Project Manager, and Manager of Sales Insights & Analytics. In 2016, Gena joined PurposeBuilt Brands as the Director of Sales Operations, where they managed budget and forecast processes and led multiple departments to improve revenue operations and workflow. In 2022, they took on the role of Director of Business Analytics at PurposeBuilt Brands. Overall, Gena Sheng has extensive experience in sales operations, business analytics, and trade management.

Gena Sheng attended Marquette University from 1989 to 1991, where they studied Business Administration and Management. Gena then transferred to the University of Wisconsin-Parkside, earning a Bachelor of Science Degree in Pre-Medicine/Pre-Medical Studies from 1991 to 1994. Gena Sheng also spent some time at Marquette University for an undisclosed period of time.