Christy Fan

Christy Fan is a seasoned professional with extensive experience in ecommerce and digital marketing across the Asia Pacific region. Currently serving as the Senior Ecommerce Executive at PVH Corp. for Calvin Klein and Tommy Hilfiger, Christy focuses on ecommerce acceleration and regional strategic assortment selection. Previously, as an Assistant Ecommerce Manager at American Eagle Outfitters, Christy drove online sales and traffic growth across multiple countries. Christy held various roles at Lomography, advancing from Online and Digital Marketing Executive to Online Markets and Marketplace Manager, overseeing online business development and leading a team in Greater China. Christy's career began at Red Bull as a Student Brand Manager, where innovative marketing strategies were implemented to enhance brand visibility at universities. Christy holds a Bachelor's degree in China Studies from Hong Kong Baptist University.