Marketing and Digital Strategy

The Marketing and Digital Strategy team at PVH is responsible for developing and executing innovative marketing initiatives that enhance brand visibility and drive digital engagement across its diverse portfolio. This team collaborates on integrated media strategies, leverages customer insights for personalized experiences, and optimizes digital sales channels to maximize growth and profitability for brands like Calvin Klein and TOMMY HILFIGER. They also focus on transforming operations through technology and data integration to create seamless omnichannel experiences for customers.