Rich Frost

Rich Frost is an experienced marketing professional currently serving as the Head of Marketing, Member & Program at Qantas since March 2021, overseeing end-to-end marketing for Qantas Money financial services products. Prior to this role, Rich held various marketing leadership positions at AMP from February 2016 to January 2021, including Senior Manager for Superannuation products and Senior Brand & Advertising Manager, where responsibilities included lifecycle marketing and brand strategy execution. Additionally, Rich gained experience as a Senior Marketing Manager at BT Financial Group and as a Senior Account Director at Banjo Advertising, managing a diverse portfolio of clients. Earlier roles include account management positions at leading agencies such as Lowe London, AMV BBDO, and Leagas Delaney, as well as marketing work for Toyota Motor Corporation Australia. Rich holds a Bachelor of Arts in Communications with a focus on Advertising from Charles Sturt University.