Shibani Datta is an accomplished marketing professional with extensive experience in the life sciences and diagnostics industry. Currently serving as the Director and Head of Campaign Management at QIAGEN since August 2017, Shibani leads a team to develop and execute multi-channel marketing campaigns for the Molecular Diagnostics portfolio while fostering collaboration and innovation. Prior roles at QIAGEN include Associate Director and Senior Global Market Manager, where responsibilities included managing global marketing campaigns and driving demand generation in various health segments. At Meso Scale Discovery, Shibani significantly contributed to product management and marketing efforts, achieving notable revenue growth. Academic credentials include a Master of Business Administration from the University of Maryland Global Campus, a Master of Science in Genetics from Texas A&M University, and a Master of Science in Microbiology/Biotechnology from the University of Mumbai.
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