Qlik
Federica Gilardi is a seasoned marketing professional with extensive experience in strategic marketing management across various sectors. Currently serving as a Senior Marketing Manager at Qlik since April 2021, Federica oversees the development and execution of marketing plans in Italy, aligning with sales and business objectives. Previous roles include Senior Marketing Manager for Southern Europe & MEA at Siemens Digital Industries Software, where Federica executed demand creation campaigns and digital strategies, and significant tenure at Siemens PLM Software, focusing on Italian marketing strategies and demand generation campaigns. Federica's career also encompasses roles at Adobe Systems and Microsoft, enhancing brand awareness and managing communication efforts. Educational achievements include programs in business management, effective account-based marketing, and communication management from prestigious institutions such as SDA Bocconi and FranklinCovey.
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Qlik
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Qlik’s vision is a data-literate world, where everyone can use data and analytics to improve decision-making and solve their most challenging problems. A private SaaS company, Qlik offers an Active Intelligence platform, delivering end-to-end, real-time data integration and analytics cloud solutions to close the gaps between data, insights and action. By transforming data into Active Intelligence, businesses can drive better decisions, improve revenue and profitability, and optimize customer relationships. Qlik serves more than 38,000 active customers in over 100 countries.