Qualtrics
Paula Soler currently serves as the Head of Advisory, Research and Strategy and Brand Experience (BXM) Delivery Leader at Qualtrics, a position held since May 2019. Prior to this role, Paula held various titles including Vice President and Director of BACE at GfK - An NIQ Company from October 2014 to April 2019, and served as a Senior Business Analyst and Account Manager at Insights by Kantar from April 2006 to October 2014. Early in the career, Paula worked as a Domestic Stock Exchange and Market Analyst for the Ministerio de Hacienda y Crédito Público from January 2004 to May 2005. Paula holds a Bachelor's Degree in Finance and Business Administration with an emphasis on International Affairs from Universidad Externado de Colombia and is a certified broker through CESA School of Business with a specialization in Financial Instruments and the Securities Market.
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Qualtrics
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Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.