Allison Rant

Allison Rant is an accomplished professional with extensive experience in digital merchandising and omnichannel buying. Currently serving as Senior Manager, Digital Merchandising at QVC Group since February 2023, Allison has led a high-performing team to achieve significant marketplace growth and operational optimizations. Prior to this role, Allison spent five years at Bed Bath & Beyond in various positions, including Senior Omnichannel Buyer where leadership efforts resulted in substantial profitability improvements and trend reversals for a $400M business. Earlier experience includes key roles at kate spade new york and Macy's, where foundational skills in buying and merchandising were developed. Allison holds a Bachelor of Science degree in Fashion Merchandising Management from the Fashion Institute of Technology, earned between 2004 and 2008.