Marketing and Media Optimization

The Marketing and Media Optimization team at PIA Advertising is responsible for maximizing the effectiveness and return on investment (ROI) of mobile media channels for brand communication and recognition. They handle tasks such as strategic campaign planning, media acquisition, tracking, reporting, and optimization. This team ensures that each media dollar spent delivers unparalleled value by leveraging their extensive reach across social, display, native, video, rich media, search, and other platforms.