Alberto Ruiz is a seasoned marketing professional with extensive experience in the telecommunications and consumer services sectors. With a career spanning over two decades, Alberto currently serves as Senior Marketing Manager at RACC since July 2008, leading the Motor (Car) Loyalty Services and overseeing various loyalty services and telecom offers. Previous roles include product management at SOUTHWING and AMENA/ORANGE, where responsibilities included product portfolio management and team leadership. Alberto holds a Master's degree in Sales and Marketing Management from Esade and a Telecom Engineering degree from the Universidad del País Vasco, complemented by postgraduate studies in telecommunications research at the University of Bradford.
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