Majella Grawatsch

Majella Grawatsch is an accomplished marketing professional with extensive experience in demand generation and brand management across Europe and the U.S. Currently serving as Vice President of Demand Generation at Radancy since October 2022, Majella has successfully built and led the demand generation function, while also holding a previous role as Vice President of Marketing Europe where initiatives included launching structured lead generation programs and integrating European marketing into a global model. At Firstbird, Majella advanced through various marketing leadership positions, culminating as Marketing Director DACH, where efforts included scaling lead generation, overseeing diverse marketing channels, and managing a successful M&A transition. With a Bachelor's degree in Business from Queensland University of Technology, Majella has consistently fostered high-performing teams and developed effective marketing strategies throughout a diverse career that also includes roles in online marketing and freelance copywriting.