AP

Artem Peplov

Vice President, Analytics at Rain the Growth Agency

Artem Peplov has extensive experience in digital analytics and marketing. Artem currently holds the position of Vice President, Digital Analytics at Rain the Growth Agency since July 2021. Prior to that, they served as the Director of Digital Marketing Analytics at the same company starting from December 2019.

Before joining Rain the Growth Agency, Peplov worked at Doremus for a significant period. Artem held the role of Director of Analytics & Ad Operations from January 2016 until December 2019. Artem also served as the Director of Analytics from October 2013 to December 2019. Additionally, they worked as the Management Supervisor from June 2012 to October 2013, where they led campaign strategy, brand development, and lead generation efforts for Logitech and Ustream. Artem also spearheaded the development of a cross-client multi-channel analytics dashboard.

In earlier stages of their career, Peplov worked at givengine from July 2011 to January 2013 as an Identity Giver. Artem played a crucial role in bringing an innovative product to market and establishing an effective marketing ecosystem.

Furthermore, Peplov worked at Duncan/Channon as an Account Director from June 2011 to February 2012. During their time there, they led product marketing campaigns for Sega's Mario & Sonic Olympic Games franchise and launched the GREE brand in the US and international markets using multiple digital channels. Artem also crafted digital and social strategies for StubHub's 2012 campaign.

Prior to that, Peplov was an Account Supervisor at MRM Worldwide from 2008 to 2011. Artem managed cross-audience online and mobile projects for clients such as Microsoft and Intel, including new product launches, major website redesigns, and B2B campaigns.

Earlier in their career, they held the position of Account Supervisor at McCann Worldgroup from 2006 to 2008. Artem led multiple cross-channel campaigns for Microsoft's Online Services & Windows Brands, contributed to the creation and marketing of a new brand for Microsoft's Windows Live Messenger program, and spearheaded viral marketing tactics.

Artem also worked at OgilvyOne Worldwide as an Account Supervisor in 2006, where they directed the corporate strategy for IBM's interactive advertising and oversaw emerging technology pilots.

At the beginning of their career, Peplov started as an Assistant Account Executive at OgilvyOne Worldwide in 2001. Artem led online constituency marketing programs, helped deploy and optimize online DR advertising, and managed multiple vendor, client, and agency contacts. Artem later became an Account Executive, overseeing the production of award-winning websites and managing day-to-day operations for IBM's e-business/On Demand Business website. Artem also played a key role in creating multiple award-winning microsites and rich internet applications.

In summary, Artem Peplov's work experience showcases their expertise in digital analytics, marketing strategy, and campaign management for various agencies and companies.

Artem Peplov obtained a Bachelor of Science degree in Computer Science from New York University - Polytechnic School of Engineering, studying from 1998 to 2001. Apart from their degree, they also hold additional certifications, including being Trading Academy Certified - Professional by The Trade Desk, which they obtained in March 2020. Artem also has a certification in Google Analytics, although the institution and the specific date of obtaining this certification are not mentioned.

Links

Previous companies

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Timeline

  • Vice President, Analytics

    July, 2021 - present

  • Director of Digital Marketing Analytics

    December, 2019