Marketing and Communications

The Marketing and Communications team at Raisio is responsible for promoting the company's food brands, such as Benecol, Härkis®, and Elovena, through strategic marketing initiatives that emphasize health, heart benefits, and environmental sustainability. The team manages brand positioning, digital and professional healthcare marketing, customer engagement, and global science communication to enhance brand awareness and drive market growth. Additionally, they develop effective communication strategies to engage with various stakeholders, including consumers, partners, and the broader community.