Miriam van der Heijden

Miriam van der Heijden currently serves as the Global Chief Marketing Officer at Randstad, focusing on building a strong HR brand through a data-driven approach across 39 countries. Previously, Miriam was Vice President of Marketing at ManpowerGroup, where responsibilities included driving digital transformation within European marketing. Additional roles include Global Marketing Director at CarNext.com, Digital Strategy Director at OMD The Netherlands, and various senior marketing positions at WPP. Miriam's extensive experience includes managing major brand campaigns and digital strategies for significant clients, as well as board membership at SRM Opleidingen en Trainingen. Educational credentials include a master's degree in International Business Administration and Economics from the University of Groningen and data science training from the Massachusetts Institute of Technology and Microsoft Azure Academy.