Maeser Karin

Maeser Karin is an experienced professional in international trade marketing and brand management. Currently serving as the International Trade Marketing Manager at RAUCH Fruchtsäfte GmbH & Co OG since January 2015, Maeser oversees POS/POC activities and develops international sales promotion concepts in coordination with sales and brand management while managing a team of three. As the owner of mein Stil Karin Mäser since January 2011, expertise in color and image consulting focuses on creating impactful business outfits for clients. Previously, Maeser held positions including International Brand Manager at RAUCH Fruchtsäfte GmbH & Co OG and Project Manager for textiles at Red Bull, contributing to global sourcing, product development, and marketing strategies. Maeser’s career also includes a role as Department Head and Buyer at Peek & Cloppenburg KG Düsseldorf, where responsibilities encompassed sales planning and management of product lines. Educational background includes a Master's degree in Business Administration from Universität Innsbruck and initial studies in Business at WU (Vienna University of Economics and Business).