Lydia Tao

Lydia Tao currently serves as the Manager of Strategic Market Insights at CURION, where responsibilities include leading qualitative market research studies for clients in the grocery, durables, and CPG/food & beverage sectors. Previous experience includes roles at Material as a Senior Associate and Associate in Qualitative Insights, conducting comprehensive qualitative research for various industries, and developing community engagement strategies for research respondents. Lydia has also worked as a Content Researcher/Writer at SimplyModern, a Strategy Consultant for Hudson Technologies Company, and collaborated with the Boston University Office of Sustainability. Academic qualifications include a Master of Science in Management Studies from the Questrom School of Business and a Bachelor of Arts in International Relations and Affairs from Boston University.