Rawlings Sporting Goods
Lindsey Naber has extensive experience in brand marketing, particularly within the sports industry. Lindsey worked at Rawlings Sporting Goods for over 10 years, starting as an Assistant Brand Manager in 2005 and eventually becoming the Senior Director of Brand Marketing in 2016. During this time, Lindsey led national marketing efforts for the brand, focusing on B2B customers such as retailers, team dealers, and catalog/internet accounts. Lindsey also worked with strategic partners to ensure the Rawlings brand was well-represented both online and in-store.
Prior to their role at Rawlings, Lindsey gained marketing experience as a Marketing Intern at the University of Missouri-Columbia in 2004.
In addition to their corporate experience, Lindsey served as an Adjunct Professor of Sports Marketing at Maryville University of Saint Louis in 2013.
Lindsey Naber attended the University of Missouri-Columbia from 2001 to 2005, where they obtained a Bachelor of Journalism degree with a focus on Advertising.
Rawlings Sporting Goods
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Rawlings Sporting Goods Company, Inc. is a leading manufacturer and marketer of sporting goods in the United States. Since the company’s inception in 1887, Rawlings’ mission has always centered on enabling participation by developing and producing innovative, high-performance equipment and protective apparel for the professional, amateur and entry-level player. By continuously developing technologically-enhanced products, Rawlings dominates the industry with innovative new products, enabling serious athletes to reach their full potential and achieve peak performance. With revolutionary industry and product innovations such as football shoulder pads (in 1901), lightweight protective apparel, and the S100 batting helmet line, Rawlings is the authentic and global authority on protecting athletes’ bodies from head-to-toe. Rawlings’ advisory players – from yesterday’s heroes such as Roberto Clemente, Mickey Mantle, Stan Musial and Sadaharu Oh to today’s stars of Bryce Harper, Giancarlo Stanton, Yadier Molina and Kris Bryant – embody these five core values through their play and dominance in all aspects of the game and their character and integrity off-the-field as well. With an assortment of baseball, basketball and football game-related product lines, Rawlings is present everywhere team sports are played. Leagues and conferences of all skill levels integrate Rawlings’ unparalleled product portfolio into their sports: as the Official Baseball Supplier and Official Helmet of Major League Baseball®, the official baseball of Minor League Baseball, the official baseball and softball for the NCAA®, and the approved baseball, basketball, football and softball of the National High School Federation®. Through its products, players and partnerships, Rawlings is unquestionably The Mark of a Pro™.