Reb Carlson

Vice President, Consumer Experience & Content Strategy at Razorfish

Reb Carlson serves as Vice President of Consumer Experience & Content Strategy at Razorfish, where responsibilities include leading social marketing for INFINITI USA and collaborating on global brand strategies for major clients like Samsung. Prior to this role, Reb owned Mad Focused, a marketing strategy consultancy, and held significant positions such as Director of Social Content & Engagement Strategy at Publicis Sapient and Associate Director at Wunderman Thompson, overseeing impactful campaigns for brands like United Airlines and Marriott International. With expertise in influencer marketing, social media strategies, and integrated brand campaigns, Reb has a strong background in developing high-performance marketing initiatives across various industries. Education includes a Bachelor of Arts in Public Relations with a Fine Arts minor from Hofstra University.

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