Sen-Lun Yu

Sen-lun Yu is a seasoned marketing professional with extensive expertise in the film industry across Greater China and the Asia Pacific region. Currently serving as Marketing Director at RealD since August 2012, Sen-lun developed the LUXE brand, overseeing 175 theaters in operation. Prior roles include Communications Consultant at In-Focus Asia, where publicity services were provided to both local Chinese companies and global organizations. Sen-lun has also contributed to the film industry as a researcher for Screen International, where exclusive interviews with prominent filmmakers were conducted, and as a correspondent for The Hollywood Reporter. With earlier experience as a features writer at Taipei Times and lead copy editor at Xin Xin Wen, Sen-lun holds a Master's Degree in Mass Communication/Media Studies from the University of Sussex and a Bachelor's Degree in Sociology from National Taiwan University.