M. Farooq Chachar

Head of Retail Marketing at RealMe

M. Farooq Chachar has extensive experience in retail and marketing, currently serving as the Head of Retail and Marketing at realme since October 2018. Responsibilities include managing various departments such as Material, Display, Brand Shops, Verification, Retail Training, Design, and Special Projects, along with overseeing the Retail Team. Previous roles include BTL Manager, where collaboration with distributors and the development of the retail team structure were key tasks, and Head of Branding and Advertising, focusing on product launch events and branding projects. Prior experience at OPPO spans from July 2016 to September 2018, starting as Assistant Brand Director, executing branding plans and managing material, and serving as Brand Quality Inspection Officer on nationwide renovation and BTL activity projects. M. Farooq Chachar holds an MBA in Supply Chain Management from Bahria University, complemented by research on the impacts of SMEs on unemployment and supply chain management success.

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