Callum Riches

Callum Riches is a seasoned digital marketing professional with extensive experience in paid media, currently serving as Head of Paid Media at Receptional since January 2021. Prior to this role, Callum held multiple positions at The Media People from February 2016 to December 2020, including Digital Client Lead, Digital Account Manager, Senior Digital Executive, and Digital Executive. Callum has a strong educational foundation, having completed a Mini MBA in Marketing from Marketing Week and obtaining a Level 6 Professional Diploma in Digital Marketing from The Institute of Direct and Digital Marketing.